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Newsletter Articles

Water is Life

You work in the wellness industry. You tell your clients to drink more water. You know that hydration is essential for healthy body function. But how does your fluid intake really measure up? Let’s be …

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Turn Unwell into Well

These days the term “wellness” is often synonymous to lifestyle and spa treatments but is should include designing wellness into the very fabric of our homes and work spaces. Sick Building Syndrome was officially recognised …

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Finding your POD

Finding your point of difference Unfortunately, clients aren’t always loyal. They will cheat on you and visit other massage therapists but finding your point of difference is more likely to keep them coming back to …

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Essential Oil Top Tips

Whilst essential oils will never go rancid, they will deteriorate and lose their beneficial therapeutic properties over time so it is important to store and look after them properly. Under proper storage conditions an essential …

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Top 10 Tips for Taking That Break

It’s no secret that the next two weeks will probably be hectic for all the massage and beauty therapists out there as literally everyone is trying to look and feel their best for Christmas and …

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Believe it or not, stress can actually be a good thing…. in small amounts. But in large amounts, stress can be toxic. Chronic, elevated stress hormone levels – otherwise known as cortisol – can make …

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7 Things We Wish Clients Would Do

From basic manners to things that may not have occurred to them before, these things are probably just a fraction of a list of instructions that we believe should be mandatory for your massage clinic. …

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Beautiful You

You’re going to see the word “beautiful” a lot over the next few paragraphs because this is a story of some beautiful people doing beautiful things with the Beautiful You cancer charity. It often amazes …

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What’s so great about Lemon Myrtle?

“A lemon lolly aroma, perfumed with some menthol notes” and “lemonier than lemon” is how our native lemon myrtle has been described. Lemon Myrtle, also known as Sweet Verbena, comes from a subtropical plant only …

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Can they find your health practice by SEO?

What is SEO, exactly? No, SEO is not the twin sister of Neo from The Matrix. It stands for Search Engine Optimisation. Google is a search engine (as is Yahoo, Amazon, Bing and YouTube). If …

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Dressed for Success

Who’d have thought having nothing to wear would be a dilemma faced by massage therapists! It happens more often than you would think. Whether you work at a Zen inspired luxury spa with aromatherapy and …

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Welcome to 2022

If I hear the C word (covid) or the phrase “unprecedented times” again I may just scream. It’s 2022 and we all want a fresh start although it’s not turning out to be as clean …

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To discount or not to discount?

It is the age-old struggle of the practitioner. For most of us we get into practice because we want to help people and the money thing is secondary. So when it comes time for payment …

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Beyond Touch

Have you stopped to consider that communication, time management and creative thinking are just as important as your touch? You may be the greatest massage therapist in the world but if you lack these skills …

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Mighty Magnesium

What is Magnesium? Magnesium is a chemical element with the symbol Mg. It is the eleventh most abundant element by mass in the human body and is essential to all cells and some 300 enzymes. Magnesium …

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First Impressions

We’ve all heard the saying, you never get a second chance to make a great first impression. When a new client enters your clinic for the first time they will be subconsciously evaluating the environment. …

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What is IASTM Therapy?

Instrument assisted soft tissue mobilization (IASTM) is a skilled myofascial intervention used for soft-tissue treatment. IASTM tools are usually operated by a therapist because it is not possible to use the tools that are normally …

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10 Things I Wish I Could Tell Clients

1. I do not judge your body. I see the anatomy, the muscles, the origins and the insertions and the landmarks that help me know where to work. There is no such thing as a …

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